James Sanders James Sanders
About Me
James Sanders

Marketing Professional

specializing in:

Brand Development · Product Integration
Freelance Traditional & Digital Marketing

Driving strategic marketing initiatives for over a decade, from campaign execution and event marketing to creative production across live entertainment, higher education, and small business. In one year at Belterra Casino Resort, that included routing $500K in entertainment contracts and hundreds of creative projects.

10+ Yearsof Professional Marketing Experience

25+ BrandsPartnerships & Collaborations

Experience

Boyd Gaming Responsible for $50K+ monthly entertainment contracts, 100+ creative projects, 20+ live shows, and coordinating the property operations calendar. Developed an improved training manual and implemented it with a new employee within six months.
Purdue University Creative direction and development for new Purdue Regional Development programs, led a 2-person social media intern team
HelloFresh Collaborated with the largest U.S. meal-kit brand on a community-based sponsorship
School Datebooks Published 100+ handbooks and managed a team of 20 interns.
Belterra Casino Resort
Marketing Coordinator

Live entertainment, promotions, and a property operations calendar across resort venues. Led the digital-ticketing rollout and routed $500K–$1M in entertainment contracts.

Belterra Casino Resort vendor showcase in the Titanium ballroom
Purdue Center for Regional Development
Marketing Specialist

Branded templates for a new curriculum program, plus local project stories published for regional stakeholders.

Hometown Collaboration Initiative one-page template for Purdue Center for Regional Development
JLL & Corrigo
App Integration, Product Integration

Branded mobile tutorial for Corrigo, JLL’s maintenance and repair app. Color, music, and screen capture in one short film.

Echo Karaoke
Graphic Designer

Led the rebrand, including a new name and identity, plus menus, ads, and campus event promotions.

Echo Karaoke menu design
School Datebooks
Account Manager & Desktop Publisher

Production and quality control for 100+ custom school handbooks, including a season supervising about 20 interns.

Indiana School for the Blind and Visually Impaired
Project Archivist

EPICS collaboration with engineers on classroom tools for visually impaired students, including a patented braille-typewriter insert.

Freelance

Freelance Marketing
Campaigns & Design

Social, promo creative, and campaign production for small businesses. Repeat clients, not one-off files. Marketing Strategist, Lifted Enterprise Network, project-based, June 2026–Present.

Brand Development
Identity & Rebrands

Names, marks, and templates. Echo Karaoke was a full identity reset. Upwork clients got the same treatment on a shorter clock.

Product Integration
Partnerships & Placement

Consumer-tech and creator collaborations, plus the HelloFresh community sponsorship.

Marketing Consultant | Upwork Freelancer, Sept 2018–Present

Marketing Strategist | Lifted Enterprise Network, June 2026–Present

© 2026 James Sanders | Marketing Consultant

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